Strategic Storytelling & Training
Brave Day's training approach is rooted in ethics, dignity, and human empathy, centring lived experience and giving people genuine agency over their own narratives.
Every session is hands-on, practical, and built around real content your organisation can actually use.
Kirstie Henderson, an experienced storytelling practitioner and filmmaker, designs and facilitates all training, drawing on 20-plus years of cross-sector experience in purpose-led business, health, education, arts, and community organisations.
Training Options for Digital Storytelling
There are three main ways we can work together to improve your digital storytelling presence and impact.
1:
Digital Storytelling Review and Strategy Day
from £450
A Health Check for Your Organisation or Business Digital Storytelling
Who it's for:
This is for comms leads, marketing managers, senior leaders, or anyone responsible for how your organisation tells its story, who wants expert input before committing to a bigger investment.
What's included:
Pre-session preparation and review of your current content and channels
A focused 3-hour session (online or in person)
A written summary of findings and recommendations
This focused session is designed to help you take stock of how your organisation currently uses digital storytelling, what's working, and where the gaps are.
Together, we'll look at your existing content strategy, goals, audiences, and team confidence levels. You'll come away with a clear picture of where you are now and honest, practical recommendations for what to do next, whether that's training, production support, or a combination of both.
Optional add-ons:
Add-on Zoom support: +£75 per hour
Video and Editing Skills Days for Small Business Owners and Teams
from £1500
Hands-on Video Storytelling Training Days for Independent Business Owners and Small Organisational Teams
2.
Who is this for?
This is for you if you're a freelancer, a small business, or a small organisational team that wants to get confident in creating video content that’s ethically responsible and considered.
It’s particularly well-suited to organisations where one person currently carries all video content responsibilities and wants to upskill the wider team.
What's included?
This is practical, hands-on training built around real filming needs within your business or organisation.
Planning Zoom (2 hours):
Before the filming day, we connect on a video call to understand your business, your goals, and the content that would be most useful to you. We'll look at your current social media and online presence and map out a simple plan for the filming day.
You can decide whether to do the training as a small group (max 4 participants) or a solo 1:1 day.
If you want to film in a particular location and include a client, patient, or colleague, this can be arranged in advance, and you’ll be advised on what is achievable within a single filming session.
Filming Training Day (6 hours):
This is a hands-on day of practising filming b-roll and interview techniques. We start with a short discussion of expectations and plans for the day. Then it’s watch and learn, as I demonstrate some filming techniques, and then try it yourself.
Capture creative shots using a mobile phone or another type of digital camera. We keep it simple, practical, and focused on what you can realistically do yourself.
During the training day, you can observe how I would film a scenario, and have an opportunity to ask questions, practice shots, interview others, or be interviewed yourself.
Prep for Editing Training Day (3 hours)
Before the editing day, I will review the footage from the filming day and share interview transcripts and short clips with you. I will suggest options for the types of video content that could be edited together during the forthcoming editing training day.
Editing Training Day - scheduled separately (6 hours):
We sit down together, laptops side by side, and practice the basics of editing in Canva or another simple editing app.
By the end of the session, you'll have some short pieces of edited content and be more confident to keep going independently.
Bonus learning resource:
Every participant receives a professionally designed Brave Day tips booklet covering storytelling strategies, filming basics, and editing checklists for reference. The day also includes time for headshots and behind-the-scenes images you can use across your social media.
Additional info:
There is an option (location-dependent) to split the filming day and editing day into 2 x 3-hour sessions.
If you are a solo business owner and would like to pair up with another business owner for the sessions, then this can work well. It makes the day less daunting, and you can encourage each other, share what you learn, and split the cost. One of you can step in front of the camera while the other practises filming, so you both get to experience both sides of the process. It would mean choosing a location suitable for both businesses.
If you would like additional editing support beyond the session, you can book add-on editing hours for a future date.
Optional add-ons:
Additional Editing Time: +£75 per hour
Digital Storytelling Review and full audit (half day): +£450
Additional planning and coordination for complex filming setups, consent management, or location logistics: +£250
Add-on Zoom support: +£75 per hour
Training example: Steps to Feeding Success, Wigan - May 2026
A specialist service supporting families with children experiencing feeding difficulties brought together their comms coordinator, an occupational therapist, and a support nurse for a full day of filming.
A family came in for an afternoon session in the physio room, followed by a cookery class, giving the team real, meaningful content to capture. By the end of the day, they had footage of genuine value and a clear sense of how to keep filming independently. This was followed by an editing day, during which they learnt to turn that footage into social media content using Canva.
3:
Video Storytelling - Digital Toolkit Co-Creation
From £6,000 to £10,000
A Complete Digital Training Programme Your Whole Organisation Can Use
Who it's for:
Larger organisations that want to embed video storytelling skills and resources across teams, departments, or programmes. Particularly suited to NHS trusts, local authorities, housing associations, and national charities with multiple teams or sites.
This is the most comprehensive offer. A bespoke video storytelling programme designed specifically for your organisation and built to last well beyond the training itself.
Together, we create a tailored toolkit of training sessions and professionally produced resources that your team can use, share, and return to again and again. New recruits, other departments, partner organisations; the toolkit grows with you.
Think of it as building permanent storytelling capability from the inside out.
What’s included:
A scoping phase to understand your organisation's storytelling goals, audiences, and internal skill levels
A programme of live training sessions tailored to your needs
Professionally produced video tutorials and demonstrations
A fully designed interactive resource your team can share and refer back to
Supporting guides, templates, and workflows for ongoing independent use
Production days to create the toolkit content itself
Where next?
If you’d like to see how this thinking translates into practice, explore the different ways to work with Brave Day.
Research & Impact Storytelling →
For programmes, research and organisations wanting to capture learning, lived experience and change.
Film, Photography & Audio →
For organisations looking for thoughtful creative production.
Brave Day Stories →
Reflections from the field on storytelling, research, learning and impact.
About Brave Day →
Our purpose, principles and the thinking that shapes how we work.
Who we are→
More about Brave Day’s founder, her experience and her approach to sensemaking through storytelling.